Wednesday, February 27, 2013

Double M: BMW Prepares M Performance Editions of M3 Coupe and M5 Sedan

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We get it that BMW wants to leave no stone unturned when it comes to serving its customers, but we must admit that introducing M Performance variants of its M brand cars makes about as much sense as buttering both sides of your toast."Our new BMW M Performance Models are geared toward customers looking for high performance for everyday use," are the words BMW CEO Norbert Reithofer used to describe the M Performance sub-brand.
So what is the deal with the new M Performance Editions of the M3 Coupe and M5 Sedan? Well, BMW says that it will produce 30 units of each car for the UK market, equally divided in three unique Frozen paintwork colors (10 examples of blue, white and red for each model).
The Bavarian company's Spartan release adds that the cars will come with an "impressively high specification of standard equipment," but avoids to mention if the M3 Coupe and M5 Sedan specials will boast any performance upgrades as their moniker suggests.



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